Brand systems and web design that go far beyond “logo design”

past deep dive clients:

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Introducing the deep dive:

We’ll move through strategy, brand identity and website design in thoughtful stages, giving you time to consider each direction, share feedback and refine the details before moving forward.

The Deep Dive uses our same strategic process, with room for exploration, customization and collaboration. It’s a great fit if your business is complex, you enjoy being closely involved in the creative process, or you simply want time to sit with each decision as we build a cohesive brand and online home from the ground up.

A spacious, collaborative and customizable design experience.

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Check out past Deep Dive projects:

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Who are Deep Dives for?

Service-based* business owners who:

  • Want time to explore ideas and thoughtfully consider each decision

  • Enjoy being closely involved in the creative process

  • Have a more complex business, audience or range of services

  • Value multiple opportunities for feedback and refinement

  • Prefer a spacious project timeline that can unfold alongside their regular work

  • Want a deeply considered brand, website or complete online presence built from the ground up

Deep Dives are especially well-suited to established businesses, growing practices and detail-oriented founders who want a collaborative process with plenty of room to explore, refine and bring every element together.

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Investment

projects start at $3500

Deep Dives are custom-scoped around the needs of your business. After our initial discovery call, I’ll prepare a tailored proposal with a few options that vary in scope, timeline and investment, allowing you to choose the approach that feels right for your project.

Payments are typically divided into four instalments throughout the project.

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how it works

The Easy Process

1. Hop on a Call

We start every potential collaboration with a quick call on zoom, you can book one here. This helps us vibe out the project and talk about any questions or details before sending over a custom proposal

2. Book Your Week

Choose the scope and start date that works best for you. Once confirmed, we’ll send over the invoice, contract, and discovery questionnaire to secure your start date. Payments are split into 4 and paid throughout project duration.

3. Strategy

Before anything is designed, we’ll build the strategic foundation. Using your discovery questionnaire, industry insights and keyword research, I’ll develop a clear direction for your brand and website. We’ll review and refine the strategy together before moving forward.

4. Design Sprint

Your project will unfold through a series of clear design milestones, giving you time to consider each direction and share thoughtful feedback. If your project includes both branding and a website, we’ll complete your visual identity first and then carry it seamlessly into your site. Each milestone includes up to two rounds of revisions.

5. Launch & Training

Once everything is approved, we’ll prepare your final brand files and/or launch your new website. You’ll receive 30 days of post-launch support, and website projects include access to Easy Academy training so you can confidently manage your new online home.

What are you waiting for?