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Updating Logo & Site Title
Tilly Bitty Berlinghoff 2025-03-27 Tilly Bitty Berlinghoff 2025-03-27

Updating Logo & Site Title

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Updating Colours & Fonts
Tilly Bitty Berlinghoff 2025-03-27 Tilly Bitty Berlinghoff 2025-03-27

Updating Colours & Fonts

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Creating New Pages & Accessing Your Saved Sections Library
Tilly Bitty Berlinghoff 2025-03-27 Tilly Bitty Berlinghoff 2025-03-27

Creating New Pages & Accessing Your Saved Sections Library

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Typing Animation on Homepage
Tilly Bitty Berlinghoff 2025-03-27 Tilly Bitty Berlinghoff 2025-03-27

Typing Animation on Homepage

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Let's hang out online

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@easyoriginals

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Let's hang out online ✸ @easyoriginals ✸ Let's hang out online ✸ @easyoriginals ✸

Designing the brand and website for Ian O’Brien was super fun for two reasons: 

1. He had a clear niche, OCD, which means we knew exactly who we were designing for and we weren’t getting caught up looking at others in the industry but ra
Just because you’re in the same industry does not mean your brand should look the same. 

Here’s a breakdown of three recent Easy™️ counsellor brands/websites and how we tweaked the designs to fit with their respective audiences.
Trust isn’t built in a single interaction, it’s built over time.

A familiar colour. A recognizable layout. A consistent voice. A website that feels like the social post that led you there.

Every time someone encounters your business, th
Don’t get me wrong, I love me some time at the blue factory, but it gets exhausting when everytime you go to create something for your brand, you get sucked in to a new template, or a new typeface, or a new shade of blue. 🦋🫐🌀💧

When you spe
When you design for your audience instead of your industry, the decisions become obvious.

For @motionally.ca, that meant embracing movement, embodiment, and a visual identity that feels alive and expressive rather than simply following the conventio
Most brands don’t struggle because they lack talent or their product is bad or they aren’t organized or, or, or. 

They struggle because they’re designing sideways.

Looking at what others are doing.
Choosing what feels “profe

Contact Me:

@easyoriginals hello@easyoriginals.com

Based in the Fraser Valley of BC, Serving the world.


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